Monday, May 6

đź—Ł Running a B2B and want to reach 33,441 DTC Brands? Start here

Ask Ibrahim: If you need advice for your business, ask our DTC expert here

Happy Monday, DTC enthusiasts!

Hope you had a great weekend and have booked in your spot for Wednesday’s webinar on Paid ads. This is one you do not want to miss!

If you are looking for an affiliate and referral software, then have a look at Social Snowball. DTC Daily has secured an offer for you if you want to try it out, read below.

Finally, Ibrahim completes his series on funnels in todays edition - thank you for all the positive feedback on this column.

🚨 In today’s newsletter 🚨

  • Last Chance to book you spot for the Paid Ads Webinar!

  • Ibrahim’s Nuggets: Runners’ funnel

Let’s get into it👇

Last chance to book your free spot!

  • Learn how to bring down your CPA

  • Understand which ads work

  • An interactive session where you can ask your questions

You do not want miss this.

Wednesday, 10am EDT


Are you looking for the world's best affiliate and referral software? Do you want to boost your affiliate, creator, and referral revenue in 2024? 

Introducing Social Snowball.

Social Snowball enables brands to streamline their affiliate, influencer, and referral marketing from a single platform. They remove all affiliate and referral program friction.

Social Snowball helps you:

  • Turn customers into affiliates automatically

  • Source new brand-fit influencers at scale

  • Attribution for all referral and influencer sales

  • Automate influencer seeding & gifts

  • Prevent codes from leaking to coupon sites

  • Send commission payouts directly to affiliates in two clicks

  • Let affiliates redeem payouts from over 700 redemption methods

  • Integrate with Klaviyo + Sendlane

  • Build sign up pages to enroll affiliates

One of the most helpful features that they offer is Safelinks, which prevents affiliate codes from leaking to coupon sites and will save you $$$.

Social Snowball is offering DTC Daily readers 1 month FREE, mention DTC Daily to their team to redeem this offer!

🚀  Speak with our team to discover how we can tailor our platform to your needs. Book a demo and get 1 month free!


Raise your hand if you’ve waited for this update! 🙋🏽

It isn’t a big update, but an impactful one (if you use ASC) 🤌

What are other updates/features would you like to see Meta make in this quarter? Reply to this email and let us know!



Hope you had a great weekend!

On Thursday, we dived into the healthy aging funnel and today, we’ll breakdown our last funnel from this series—Runners’ funnel. If you have any feedback or questions, please feel free to share/ask here.

Here are their 4 primary funnels:

Alright, let’s get into it..

Runners’ Funnel

  • There’s an estimated 700 million runners globally, including the ones that run to be fit—and AG must have figured, this can be a great audience to go after since the product would be perfect for these people, and have taken that as one of the angles

  • In the Healthy Aging Funnel, I mentioned that ads aren’t always produced from fresh and neither does it have, just like the landing page, but what’s important is to make it as targeted and relatable as possible

  • Runners’ funnel looks pretty much similar like healthy aging funnel, but the primary difference is, they mention runners in their copy and messaging

  • If you check out the landing page, you’ll notice one new section being added specifically for this one—3 Reasons why Runners love AG1

  • All the other sections are pretty much the same, but one important thing to note here is, for other 2 landing pages, there was a section named “Recommended by top health experts & performers”, but for this one, they’ve changed the title to Trusted by Award Winning Athletes and you can see why—making it as targeted and relatable as possible!

Note: For any reason, if the image isn’t clear to you, or you are unable to zoom in, you can view it inside the Gdrive here, or just download it from there and view/zoom it.

Alright folks, that’s it for today. With this, we wind up with AG funnel series breakdown.

I’ll see you inside tomorrow’s nuggets!

Thank you.

Have any questions that you need help with?

Ask here - and look out for Fridays Issue where Ibrahim will answer them.

If you want to reach our audience, email [email protected] or set up a call here