Monday, Oct 21

Author

Crys A.
October 21, 2024

B2B Advertisment Opportunity

If your tool/service can help 46,110 DTC brands grow then you can reach out to them here: Learn more

🚨 In today’s newsletter ðŸš¨

  • 25 Tips To Prepare for BFCM 2024

  • Ibrahim’s Nuggets: Kraft Heinz uses ASMR to promote Delimex taquitos

  • Top 3 Latest News: eBay launches Top-Service label for German sellers and more…

  • Share you growth story with 46000 founders and CEO’s

Let's dive into it! 👇

Omi

R.I.P traditional product photography?

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Now with Omi.so, and the Virtual Photo Studio you can expect:

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Sai - DTC Paid Ads Specialist

25 Tips To Prepare for BFCM 2024

BFCM is coming close, and if you're not prepping already, you're missing out!

Shopify just released a fantastic checklist to help you get ready.

It’s packed with 25 practical tips and checklists that you can leverage to kill it this Black Friday.

Check out the full checklist, Let’s make this your best BFCM yet!

IBRAHIM’S NUGGETS

Happy Monday!

Today, let’s dig a little into Kraft Heinz’s latest approach!

What they've done: Kraft Heinz has taken a bold, sensory-focused approach by using ASMR (those satisfying, tingly sounds) to promote their frozen taquitos brand, Delimex. In this campaign, the sound of crunching taquitos plays a starring role. They’re using TikTok and Instagram to roll out the ads, tapping into that oddly satisfying audio experience that gets people hooked and makes them crave the product.

Why they’ve done it: It’s all about grabbing attention in a creative way. ASMR is huge with younger audiences, especially Gen Z and millennials, and Kraft Heinz wants to get in front of them by connecting food with a sensory experience. Instead of the usual food commercials, they’re trying to create something memorable and shareable, leveraging platforms where sound plays a big role in user engagement.

How this impacts you: If you’re trying to break through the noise, think beyond traditional advertising. What’s a unique angle or sensory experience you can highlight with your product? ASMR worked here, but maybe for you, it’s the texture, the feel, or even the smell.

  • Experiment with sound: Could you create a sound-driven campaign for your product? Even if it’s not food, there might be a unique auditory aspect of your brand that could resonate with your audience.

  • Use TikTok or Instagram Reels: These platforms are perfect for experimenting with creative, shareable content. Start testing short, snackable videos that showcase your product in a new, unexpected way.

DTC Dairies - Share Your Growth Story

Hey there, e-commerce rockstars!

Got a success story to share? We want to hear it! If you're crushing it with over $50K in monthly revenue, here's your chance to shine on our podcast.

Why should you jump on this opportunity? Let me break it down:

  1. Free publicity to 46,000+ fellow founders and CEOs. That's a lot of potential connections!

  2. Share your journey and inspire others. Your story could be the push someone needs to level up their game.

  3. Spotlight your brand without spending a dime on advertising. Who doesn't love free marketing?

  4. Give back to the community with your hard-earned wisdom. Your tips could be game-changers for other founders.

It's a win-win: You get exposure, and our listeners get actionable advice from someone who's been there, done that.

Ready to spill your secrets to success? Click the link below!

Stackinfluence

Increase Your Amazon Position Today

What do brands like Magic Spoon, Unilever, and Farmacy all have in common? They’re using Stack Influence to get to the #1 page positioning on Amazon and increase their monthly revenue. With Stack Influence, you can improve your Amazon search positioning while also:

  • Boosting up review rate

  • Paying influencers with only products (stop negotiating fees)

  • Generating real UGC (full rights image/video)

  • Building brand awareness

  • Completely automating the process

📰 IN THE NEWS

Have any questions that you need help with?

Ask here - and look out for Fridays Issue where Ibrahim will answer them.

If you want to reach our audience, email [email protected] or set up a call here