- DTC Daily
- Posts
- Friday, February 2
🗣 Want to Reach an Audience of 18,500 DTC Brands? Start Here…
🚨 In today’s newsletter 🚨
Streamlining Checkout to Save Time
Making Amazon Data Work for You
Billions Lost to eCommerce False Declines
Let’s get into it👇
SHOPIFY
#1 - Streamlining Checkout to Save Time
The Rundown: Canadian luggage brand Monos upgraded to Shopify's new Checkout Extensibility to streamline managing multiple online stores with a small team. This saved them over 10 hours per month.
The details:
Monos has 4 online stores but only 4 people overseeing them. Keeping things consistent and updated was very time consuming.
Tiny tweaks like adding a checkout field took lots of tedious and error-prone code changes.
Upgrading to Extensibility let them easily make checkout customizations and additions across stores without coding.
It delivered 2x faster load times and 50% higher conversion with Shop Pay.
They saved over 10 hours per month not needing to constantly update fragile code.
Why it matters: eCommerce teams can better focus innovation vs maintenance by upgrading to Extensibility for faster, simpler cross-store customization.
This streamlines operations for small teams managing multiple online stores. With Extensibility delivering faster speed and higher conversion, it also directly improves business performance.
JEBBIT
#2 - Elevate Your Brand with Jebbit: The Future of Customer Engagement
Discover Deeper Insights: Say goodbye to boring lead forms! Jebbit's platform empowers your brand to create captivating, interactive quizzes and digital experiences. Dive into the minds of your customers and gather meaningful data.
Impressive Results: Brands using Jebbit see remarkable engagement - averaging 85% completion rates and 43% lift in average order values. It's not just a form; it's a conversation with your customers!
Effortless Creation, Powerful Integration: No coding? No problem! Jebbit's intuitive platform makes it easy to craft personalized experiences. Plus, integrate seamlessly with over 200 applications for a holistic approach.
Reach Everywhere: Don't be limited by platforms. Jebbit enables deployment across multiple channels, ensuring your message reaches your audience, wherever they are.
For Every Brand, Every Industry: Whether you're a small startup or a global enterprise, Jebbit's solutions are tailored to fit your unique needs.
Join the Revolution: Step into the future of customer engagement with Jebbit. Transform your data collection into an engaging journey for your customers.
Learn More: Ready to take the leap? Discover how Jebbit can transform your brand's engagement strategy. Visit Jebbit today!
METRICS
#3 - Mastering the Metrics: Making Amazon Data Work for You
The Rundown: Amazon Seller Central provides valuable sales, traffic, and performance data to help sellers optimize their business. Analyzing and acting on this data is key for growth.
Step-by-Step:
Identify your most important product metrics in Seller Central reports: sessions, conversion rate, units sold, revenue. These indicate traffic, customer interest and sales.
Set goals and benchmarks for metrics to improve. A 10%+ conversion rate is solid, but look to inch higher. More sessions and revenue are always better.
Diagnose underperforming listings using data. Low conversions or sales point to issues with content, pricing, reviews etc. Address weaknesses.
Employ data-driven solutions to boost metrics. Use advertising to increase sessions. Optimize listings to improve conversions. Drive more external traffic.
Continuously track metrics over time to measure impact of changes and spot new problems early. Tweak approach accordingly. Data illuminates the path.
Actionable Takeaway: Don't sell in the dark. Let Amazon's powerful data tools shed light on your business performance. Master the metrics so the metrics can master your success.
🗣 Want to Reach an Audience of 18,500 DTC Brands? Start Here…
RESOURCES
#4 - Things Worth Checking Out
AI - Amazon debuts ‘Rufus,’ an AI shopping assistant in its mobile app
SALES - 9 things to do when SEO is great but sales are terrible
MARKETING - 20 behavioral ecommerce marketing tips for 2024
STATISTICS - TikTok and GoTo combine ecommerce businesses in Indonesia
STOCK - Is Amazon stock a buy? Earnings report to provide first big test of 2024
REPORT
#5 - Billions Lost to eCommerce False Declines
The Rundown: Online commerce faces a crisis as inadequate fraud screening allows too many legitimate transactions to wrongly fail, eroding retailer revenues and customer loyalty.
The details:
Up to $160 billion annually is at risk in the US alone from false declines, with $81 billion ultimately lost despite recovery efforts.
62% of retailers say false declines damage their reputation, while 59% cite increased workloads for staff.
56% of companies call out expenses related to tracking down and resolving failed payments.
Why it matters: With 11% of online purchases already failing and root causes still unclear, prioritizing better anti-fraud innovation is urgent to rescue revenues and sustain customer satisfaction.
Did you learn something new from today's newsletter? |
If you want to reach our audience, email [email protected] or set up a call here