Friday Dec 6

 🚨 In today’s newsletter 🚨

• Enterprise level marketing analytics at a starter price

• Effective strategies to lower CAC for your Shopify store

• Crumbl turned cookies into a $1 billion brand by creating hype

• Delegation is the key to explosive growth as an entrepreneur

• Get back one hour of your time everyday

• Latest News: Can Donald Trump, Jr. make an ecommerce company great again?

  Let's dive into it! 👇

#1

The Must-Have Tool Every E-Commerce Founder Needs

Ahrefs lets you monitor your competitors' SEO strategies, uncover their top-performing keywords, and see which pages are driving the most traffic. This insight helps you stay ahead by replicating their successes and identifying gaps in your own strategy.

Enterprise level marketing analytics at a starter price.

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#2

Effective strategies to lower CAC for your Shopify store

Happy Friday!

Customer Acquisition Cost (CAC) is one of the most critical metrics for brands today. If your CAC is too high, even a strong revenue stream can lead to unsustainable growth. Today, let’s look at some actionable strategies to reduce your CAC and improve profitability without sacrificing quality traffic.

Why this matters: Lowering CAC isn’t just about cutting costs—it’s about optimizing your spend to attract the right customers. By reducing CAC, you free up more budget for retention and scaling efforts, helping your brand grow sustainably.

What you can do right now:

• Focus on retention marketing: It’s cheaper to retain an existing customer than acquire a new one. Invest in email, SMS, and loyalty programs to maximize customer lifetime value.

• Run retargeting campaigns: Bring back visitors who didn’t convert by running ads that specifically address their hesitations, like free shipping or limited-time discounts.

• Test multiple ad creatives: Rotate fresh ads regularly to combat creative fatigue and improve ad performance.

• Use referral programs: Turn happy customers into advocates by rewarding them for bringing in new customers—referrals are a low-CAC growth channel.

If you need help with reducing your CAC, book a free call with our in-house media buying expert, Sai. And if you need help setting up your email flows and campaigns, book a call with me here.

#3

Crumbl turned cookies into a $1 billion brand by creating hype

When i talk about hype what’s the first thing that comes to your mind - fashion, sneakers?

What if i told you cookies?

This cookie brand turned a small town bakery into a billion dollar brand

In this video, we break down how they used buzz, limited releases, and viral marketing to build a $1 billion brand.

dtcdaily.news

View more on Instagram

#4

Delegation is the Key to Explosive Growth as an Entrepreneur

Jesse Pujji, a serial entrepreneur running multiple 8-figure businesses, shares his key to success: delegation.

In his latest thread, he breaks down the 7 roles every leader should delegate to scale faster—roles like data reporting, sales admin, executive assistants, design, and social media.

If you're a founder looking to break through growth barriers, this thread could be a game-changer. Click the link to learn how smart delegation can multiply your productivity and help your business soar.

#5

Fyxer AI will get you back one hour, every day

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📰IN THE NEWS

👉NorthSky Supply Launches Ecommerce Business Offering Quality and Value in Industrial Supply
New e-commerce tools launched include Walmart's virtual shopping experience, Shopify's multi-currency payouts for European merchants, and Solidgate's tax management platform. These tools help enhance customer engagement, streamline international transactions, and simplify tax compliance.

👉The Future of eCommerce: How Custom Apps Help You Get Ahead of the Competition
Custom eCommerce apps are outpacing off-the-shelf solutions, offering unique features tailored to your business. This matters because they can boost conversion rates, improve customer retention, and give you a clear edge over competitors who are still using generic platforms.

👉Can Donald Trump, Jr. make an ecommerce company great again?
Donald Trump Jr. joined the board of Public Square, a conservative e-commerce platform. This matters because it signals growth in niche marketplaces, offering opportunities for small brands to tap into specific customer segments.

Have any questions that you need help with?

Ask here - look out for Friday’s issue where Ibrahim will answer them.